Meta offers EU users ad-light option in push to end investigation

Meta offers EU users ad-light option in push to end investigation

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“We acknowledge the European Commission’s declaration,” stated Meta. “Personalized advertisements are crucial for Europe’s economy.”

The examination occurred under the EU’s landmark Digital Markets Act, which is developed to deal with the power of Big Tech giants and is amongst the bloc’s tech policies that have actually drawn intense pushback from the Trump administration.

The statement comes just days after Brussels introduced an antitrust examination into Meta over its brand-new policy on expert system service providers’ access to WhatsApp– a case that highlights the commission’s preparedness to utilize its powers to challenge Big Tech.

That upcoming European probe follows the launch of current DMA examinations into Google’s moms and dad business Alphabet over its ranking of news outlets in search results page and Amazon and Microsoft over their cloud computing services.

Recently, the commission likewise fined Elon Musk’s X 120 million euros for breaking the bloc’s digital openness guidelines. The X sanction resulted in heavy criticism from a wide variety of United States federal government authorities, consisting of United States Secretary of State Marco Rubio who stated the fine is “an attack on all American tech platforms and the American individuals by foreign federal governments.”

Andrew Puzder, the United States ambassador to the EU, stated the fine “is the outcome of EU regulative over-reach” and stated the Trump administration opposes “censorship and will challenge troublesome guidelines that target United States business abroad.”

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