All of us understand streaming services’ normal techniques for making more cash: get more customers, charge those customers more cash, and offer advertisements. Science streaming service Curiosity Stream is taking a brand-new path that might improve how streaming business, specifically specific niche alternatives, attempt to make it through.

Discovery Channel creator John Hendricks introduced Curiosity Stream in 2015. The streaming service costs $40 annually, and it does not have commercials.

The streaming company has actually grown to likewise consist of the Curiosity Channel Television channel. CuriosityStream Inc. likewise generates income through initial programs and its Curiosity University instructional programs. The company turned its very first favorable earnings in its financial Q1 2025, after about a years of organization.

With its concentrate on science, history, research study, and education, Curiosity Stream will constantly be a smaller sized gamer compared to other streaming services. Since March 2023, Curiosity Stream had 23 million customers, a paltry user base compared to Netflix’s 301.6 million (since January 2025).

Still, in an incredibly competitive market, Curiosity Stream’s income increased 41 percent year over year in its Q3 2025 incomes revealed this month. This was mostly due to the licensing of Curiosity Stream’s initial shows to train big language designs (LLMs).

“Looking at our year-to-date numbers, licensing created $23.4 million through September, which … is currently over half of what our membership service produced for all of 2024,” Phillip Hayden, Curiosity Stream’s CFO, stated throughout a call with financiers this month.

So far, Curiosity Stream has actually finished 18 AI-related satisfaction “throughout video, audio, and code properties” with 9 partners, an October statement stated.

The business anticipates to make more income from IP licensing handle AI business than it does from memberships by 2027, “perhaps previously,” CEO Clint Stinchcomb stated throughout the incomes call.